IPO is substantially better than Restructure, which is the obvious comparison. At just 2 cheaper, it's far easier to play this in the early game. A first turn of ICE-ICE-credit sets up for a turn 2 of credit-credit-IPO, or you can ICE, Hedge Fund, IPO on your first turn out of every ID (instead of just HB ETF & BABW). It's amazing what a slightly cheaper play cost will do for a card.
The terminal restriction is notable. It means you can't burst up in credits to land a Midseason Replacements, Hard-Hitting News, or SEA Source. Still, decks that care about a credit advantage will probably want to play IPO for its sheer efficiency. Think of all the turns you needed to go "credit-credit-Restructure"—the prohibitive play cost made it already a terminal in some situation.
IPO is one of the most playable, least exciting cards out of Terminal Directive. For a short while before rotation, we'll have more operation economy than ever in the game, boosting IDs like Palana Foods, BABW, & New Angeles Sol.