The Markup Initiative

MEMORANDUM To: Jinteki Executives, Sales and Marketing, and Shareholders From: Chairman Hiro Re: Current Market Positioning

Konnichiwa, fellow Jinteki stakeholders. Now is an exciting time for our corporation. With recent NAPD regulations passed, our competitors have several new barriers to their previous market share. We must take advantage of this time to re-assert our products back into the marketplace, and regain revenue we have lost over the last few quarters. Protesters and the media have accused Jinteki products of being harmful in the past. They will again. I say we do not waste resources addressing the negative press. Consumers have shown that they are willing to make a deal with the devil in order to obtain our products. So not only will we regain our market share, we will aggressively raise our products' prices as well. And they will pay it. What choice do they have? Our efficiency, our strong balance sheet, our economy of scale, and perhaps most importantly, our connection to history will position Jinteki back on top.

Domo arigato, Chairman Hiro