Flavor Review here:
Once upon a time, we thought Weyland was an ordinary little corrupt corporation. Killing and Making Money were all it was about. Typical Corp behavior, right?
But then we saw another layer. We saw a Weyland that was interested in Making the World Better, in helping children reach their potential, in finding new realms for humanity to live. And, if I remember correctly, this was a "rebellious element" within the corporation, a noble-minded executive who actually wanted to do some good, by taking the human race into space where we might have more room to live.
But really...was there something even more complicated, more sinister, behind BOTH groups? What might motivate ALL of this: the killing, the money-making, the philanthropy, the vision?
A Cult. Hidden at the highest levels. In Space.
It's possible. We have creepy stained-glass window funeral parlor/temple guy we have slightly-more-than-just-pop-culture-image. We have Ancient Space Deity (An evil Oyarsa of Malacandra?) and now, we have this card: Incredibly creepy sacrificial altar/execution chair exposed to the Martian elements.
Weyland, why did you REALLY want to go to Mars?